The Seven Deadly Sins Of Innovationsssss

sins-book-finalThis book by Mat contains numerous hysterical examples of innovation sins and lots of elegant examples of innovation saints. Based on his popular presentations and training sessions that Mat has delivered to 35,000 people around the world, ‘The Seven Deadly Sins of Innovation’ is the most entertaining and enlightening book you are likely to read this year.

£11.95 Add to cart

7 Heavenly Habits Of Innovation

heavenly-book-finalAs you’ve come to expect from Mat Shore, this new book contains many clear and successful examples of innovation done right! It is jam-packed full of examples classic and new solutions and services where innovators displayed one of the ‘7 Heavenly Habits of Innovation’ which time after time have proven to make innovation more likely to succeed.

£11.95 Pre-Order Book

Mat Shore is a global expert on creating Customer Insights and Value Propositions for Innovation.

Mat Shore is a global leader in delivering Value Proposition training and Customer Insight Consultancy and has trained 35,000 people in 27 countries since founding Outside In Innovation Consultancy in 2003. Mat Shore’s clients include Philips, GE, Samsung, Lafarge, Gemalto, AON & GSK. He provides Customer Value Proposition consultancy to both blue chip companies and and start-ups using his simple method known as the 6 Elements method on How to write a Value Proposition. His ideas on innovation have appeared in the Times newspaper and his amazing array of Customer Value Proposition examples and Customer Insight case studies appear in his books 7 Deadly Sins of Innovation and 7 Heavenly Habits of Innovation. His Value Propositions tutorials have 100,000 hits on his Youtube channel MatShoreInnovation. Mat Shore is a world class innovation speaker and his speech on ‘What is a Value Proposition’ was delivered to the 20,000 strong PMA conference and he was asked to train Value Proposition Marketing to the MBA faculty at Washington University. Mat’s fun style and ability to find an engaging real life innovation example or Business Value Proposition case study for every idea means that he is in high demand as a trainer and a consultant. The President & CEO of Philips said ‘Everyone should attend his sessions at least once’. If you need to inspire new innovation, find the perfect Value Proposition Example, teach your team ‘What is an insight?’ and get the world’s best trainer in creating a Unique Value Proposition then contact Matshore@Matshore.com

The Seven Deadly Sins Of Innovation

7 Heavenly Habits Of Innovation

The Seven Deadly Sins Of Innovation

This book by Mat contains numerous hysterical examples of innovation sins and lots of elegant examples of innovation saints. Based on his popular presentations and training sessions that Mat has delivered to 35,000 people around the world, ‘The Seven Deadly Sins of Innovation’ is the most entertaining and enlightening book you are likely to read this year.

£11.95 Add to cart

As you’ve come to expect from Mat Shore, this new book contains many clear and successful examples of innovation done right! It is jam-packed full of examples both classic and new across a range of products and services where innovators displayed one of the 7 habits proven to make innovation more likely to succeed.

£11.95 Pre-Order Book

Heavenly Habits Of Innovation

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